ef77 · Safe & Responsible Play

Gambling Should Be
Fun, Not a Problem

ef77 is committed to providing a safe, fair, and enjoyable environment for all players in Bangladesh. Our responsible gaming programme gives you full control over your play — with tools, resources, and a dedicated support team available around the clock to help you stay in charge.

21+ Players Only 24/7 Support SSL-Encrypted Platform Self-Management Tools

ef77's Responsible Gaming Commitment

ef77 operates as a recreational entertainment platform for adults aged 21 and above in Bangladesh. We believe that gambling is a leisure activity — not a source of income, not an escape from stress, and never something that should cause financial hardship or emotional distress. Every feature on our platform is designed with player welfare in mind, and our responsible gaming tools are available to all registered players free of charge, at any time, with no judgment and no delay.


Our Core Principles

How ef77 Keeps Gaming Safe

Six pillars underpin everything ef77 does to promote safe, responsible gambling for all players across Bangladesh.

Strict 21+ Age Verification

All new ef77 accounts are subject to age verification during registration and KYC review. Players must be 21 years of age or older to open an account, make a deposit, or access any real-money game. Accounts found to belong to minors are permanently closed and all deposited funds are returned.

Deposit Limits

Set a daily, weekly, or monthly deposit cap directly from your account dashboard. Once a limit is active, ef77's system automatically blocks any deposit that would exceed it. Limits take effect immediately when reduced and respect a 7-day cooling period when increased — protecting you from impulsive decisions.

Session Time Limits

Set a maximum continuous play session duration for your account. When your session timer expires, the platform will display a mandatory break notification and log you out automatically. You choose the session length — 30 minutes, 1 hour, 2 hours, or a custom value — and ef77 enforces it every time.

Cooling-Off Periods

If you feel you need a short break from gambling, activate a cooling-off period of 24 hours, 48 hours, 1 week, or 1 month. During this period your account remains accessible for withdrawal purposes, but all betting and casino features are suspended. The cooling-off period cannot be shortened once activated.

Self-Exclusion

Players who feel their gambling has become unmanageable can request a full self-exclusion for a minimum of 6 months, up to a permanent lifetime exclusion. During self-exclusion, your account is completely suspended — no deposits, no gameplay, no promotional communications. Self-exclusion cannot be reversed for the full duration chosen.

24/7 Dedicated Support

Our English-speaking responsible gaming support team is available 24 hours a day, 7 days a week. Whether you need help activating a tool, discussing a concern, or finding professional counselling resources, our team responds with care, confidentiality, and zero judgment. Reach us via live chat or email at any time.


Understanding the Issue

What Is Problem Gambling?

Problem gambling — sometimes referred to as gambling disorder — is a condition in which a person's gambling behaviour causes significant distress or harm to themselves or to those around them. It is recognised as a behavioural condition by health professionals worldwide and affects a small but meaningful proportion of the gambling population.

ef77 takes this seriously. Our platform is built for entertainment, and the vast majority of our players enjoy cricket betting and casino games as a hobby — spending within their means, playing for fun, and stopping when they choose. But we also recognise that for some individuals, gambling can shift from a leisure activity to a compulsion, and that early intervention and the right tools make a genuine difference.

Whether you are playing from Dhaka, Chittagong, Sylhet, or anywhere else in Bangladesh, the same protections apply. ef77 does not distinguish between high-volume and low-volume players when it comes to responsible gaming — every player's welfare matters equally.

Warning Signs

Recognising a Gambling Problem

The following behaviours may indicate that gambling is becoming a problem. If you recognise several of these signs in yourself or someone you know, we strongly encourage you to use ef77's self-management tools or seek support from a professional resource.

Spending more money on gambling than you originally planned or can afford to lose
Chasing losses — betting more in an attempt to recover money already lost
Borrowing money or selling personal assets to fund gambling activity
Lying to family members, friends, or colleagues about how much time or money you spend gambling
Feeling irritable, anxious, or restless when attempting to reduce or stop gambling
Neglecting work, study, family responsibilities, or personal relationships due to gambling
Using gambling as an escape from stress, anxiety, depression, or difficult life situations
Continuing to gamble despite repeated attempts to cut back or stop

Self-Assessment

Ask Yourself These Questions

This is not a diagnostic tool, but an honest self-reflection can help you understand your relationship with gambling. If you answer "yes" to three or more of these questions, we recommend reaching out to our support team.

01
Have you ever set yourself a budget for a gambling session and then exceeded it because you were on a losing streak?
02
Have you ever taken time off work, skipped a family event, or cancelled plans with friends in order to gamble?
03
Do you find yourself thinking about your next gambling session while doing other everyday activities?
04
Have you ever gambled with money intended for essential expenses such as rent, groceries, or bills?
05
Have you ever felt the need to keep your gambling activity secret from your spouse, parents, or close friends?
06
Do you feel a compulsion to increase the size of your bets over time in order to experience the same level of excitement?
07
Have you tried to cut down or stop gambling before, but found yourself unable to maintain that decision?
08
Has gambling caused significant financial difficulty, stress, or conflict in your personal or professional life in the past 12 months?
If you answered "yes" to three or more questions above:

Please consider activating ef77's self-exclusion tool immediately and reaching out to our support team at [email protected]. You are not alone, and ef77 is here to help you take back control. Professional support is available free of charge.


Player Tools

Your Self-Management Toolkit

Every ef77 account comes with a full suite of responsible gaming tools. Here is how each one works and how to activate it.

Instant activation

Deposit limits allow you to cap the total amount you can add to your ef77 account within a given timeframe. You can set three independent limits simultaneously: a daily limit (resets every 24 hours), a weekly limit (resets every Monday at 00:00 BST), and a monthly limit (resets on the first of each calendar month).

How to activate: Log in to your ef77 account, navigate to Account Settings > Responsible Gaming > Deposit Limits. Enter your desired limit amount in BDT (e.g., ৳5,000 per day) and click Save. The limit takes effect immediately.

Important: Decreasing a deposit limit is applied instantly. If you wish to increase a previously set limit, a mandatory 7-day review period applies before the increase comes into force — this protects you from making impulsive decisions in the heat of the moment. To activate, contact our support team at [email protected] or use the in-app settings panel.

Instant activation

Session time limits set a maximum duration for any single continuous gambling session on ef77. Once your chosen session time has elapsed, you will receive a prominent on-screen notification reminding you of how long you have been playing and automatically logging you out of the platform.

Available durations: 30 minutes, 1 hour, 2 hours, 4 hours, or a custom value of your choosing. You will also receive a 5-minute warning before your session limit expires, so you can close any active bets cleanly.

How to activate: Go to Account Settings > Responsible Gaming > Session Limits. Select your preferred session duration and save. The limit applies to every subsequent login. If you need to adjust your session limit, changes that shorten the limit are immediate; increases require a 24-hour review period.

Instant activation

A cooling-off period is a short-term suspension of your betting and casino access, designed for players who recognise they need a temporary break. It is less permanent than a full self-exclusion and is a good first step if you feel your gambling is becoming more frequent than you would like.

Available durations: 24 hours, 48 hours, 72 hours, 1 week, 2 weeks, or 1 month.

During a cooling-off period, all real-money betting and casino game access is suspended. Your account remains active for the purposes of checking your balance and processing withdrawals only. You will not receive any promotional communications from ef77 during an active cooling-off period. A cooling-off period cannot be shortened or cancelled once activated — it must run for its full duration before normal access is restored.

How to activate: Visit Account Settings > Responsible Gaming > Take a Break, or contact our support team directly at [email protected].

Immediately enforced

Self-exclusion is ef77's most comprehensive responsible gaming tool, designed for players who believe they have a gambling problem and need a complete, enforced break from the platform. When a self-exclusion is active, your account is fully suspended — there is no way to log in, deposit, or play.

Available durations: 6 months, 1 year, 3 years, 5 years, or Permanent (lifetime) exclusion.

What happens during self-exclusion:

  • All account login access is suspended immediately.
  • All promotional emails, SMS messages, and WhatsApp notifications are stopped.
  • Any pending withdrawals of your remaining balance will be processed and returned to your registered payment method (bKash, Nagad, or bank account).
  • The exclusion record is retained for 5 years after the exclusion period ends to prevent re-registration under a new account.

How to activate: Email [email protected] with the subject line "Self-Exclusion Request — [Your Username]" and specify your desired exclusion duration. Our team will activate the exclusion within 24 hours of receiving your request. You may also initiate self-exclusion via live chat. Self-exclusion cannot be reversed during the chosen period. If you choose permanent exclusion, ef77 will not reinstate your account under any circumstances.

Instant activation

Loss limits allow you to set a maximum amount you are willing to lose within a defined period. Once your net losses for the day, week, or month reach the limit you have set, ef77 will automatically suspend your access to real-money betting and casino games for the remainder of that period.

This tool is particularly useful for players who find it difficult to stop playing after a losing session, as it removes the temptation to chase losses entirely. Like deposit limits, loss limits that reduce your existing cap are applied immediately, while increases require a 7-day cooling period before taking effect.

How to activate: Go to Account Settings > Responsible Gaming > Loss Limits or contact our support team at [email protected].

Instant activation

Promotional communications — including bonus offers, deposit match notifications, free bet alerts, and seasonal promotions — can sometimes act as triggers that encourage gambling activity at times when a player might otherwise not engage. ef77 allows you to opt out of all marketing communications at any time.

Opting out does not affect your ability to use the platform normally. You will still receive important account-related emails (such as deposit confirmations, withdrawal processing updates, and security alerts) — only promotional content is suspended.

How to opt out: Visit Account Settings > Notifications > Marketing Preferences and toggle off all promotional communication channels (email, SMS, WhatsApp). Alternatively, reply "STOP" to any marketing SMS, or email [email protected] with the subject line "Marketing Opt-Out — [Your Username]".


Get Help

Support & Resources

You do not have to face a gambling problem alone. ef77's support team and the following resources are here to help — confidentially, professionally, and without judgment.

ef77 Support Team

Our dedicated responsible gaming team is available 24 hours a day, 7 days a week. Contact us for help activating any self-management tool, to discuss a concern confidentially, or to request immediate account suspension.

[email protected] +880 1700 000000

Gambling Therapy

Gambling Therapy is a global service offering free practical advice and emotional support to anyone affected by problem gambling, including family members and friends. Their trained counsellors are available via online chat and forums.

www.gamblingtherapy.org

Gamblers Anonymous

Gamblers Anonymous is an international fellowship of people who share their experience, strength, and hope with each other in order to solve their common problem and help others recover from a gambling problem. Meetings are available online globally.

www.gamblersanonymous.org

GamCare

GamCare provides information, advice, and support for anyone affected by problem gambling. Their helpline and online chat service are staffed by trained advisors who can help you understand your options and take the first step toward recovery.

www.gamcare.org.uk

Kaan Pete Roi — Bangladesh

Kaan Pete Roi is Bangladesh's first emotional support and suicide prevention helpline. If gambling-related stress is affecting your mental health or you are experiencing emotional distress, trained volunteers are available to listen and help.

01779-554391

Support for Family Members

Problem gambling affects not just the individual but also their family, friends, and loved ones. If someone close to you has a gambling problem and you need guidance on how to help, ef77's support team can provide information and referrals to specialist resources.

[email protected]

Safer Play Guidelines

Tips for Keeping Gambling Fun

The following guidelines are recommended for all ef77 players in Bangladesh who want to keep their gaming experience enjoyable and under control.

Set a budget before you start — and stick to it. Decide in advance the maximum amount you are comfortable spending during a session, and treat that amount as an entertainment cost — not an investment. If you reach your budget, stop playing and do not attempt to recover losses by depositing more.

Never gamble with money you cannot afford to lose. Gambling should only ever be funded from disposable income — money that is left over after all household bills, groceries, rent, and other essential expenses have been paid. Never use money borrowed from friends, family members, or financial products such as credit cards or loans to fund gambling.

Think of gambling as entertainment, not income. The house edge means that over time, the platform will always have a statistical advantage. Some sessions will be profitable and others will not — this is normal and expected. If you find yourself relying on gambling winnings to pay bills or meet financial obligations, please contact our support team immediately.

Take regular breaks. Long, uninterrupted gambling sessions can impair decision-making and lead to reckless betting behaviour. ef77's session time limit tool is designed to enforce mandatory breaks. Even without the tool, make a habit of stepping away from the screen every hour, getting fresh air, and returning to the platform only when you feel calm and in control.

Do not gamble when you are upset, stressed, or under the influence. Emotional states such as anger, anxiety, grief, loneliness, or intoxication significantly impair judgment and increase the risk of chasing losses or making bets you would not normally make. If you are going through a difficult time, ef77 recommends pausing your account using the cooling-off tool until you feel ready to return.

Keep gambling in balance with other activities. A healthy relationship with gambling means it occupies a small and clearly defined part of your leisure time — alongside friendships, family, exercise, work, and other hobbies. If gambling is crowding out other activities you used to enjoy, that is an important warning sign worth acting on.

Be honest with yourself — and with us. ef77 cannot monitor every player's experience in real time, but our responsible gaming systems do flag unusual patterns of behaviour for review. If you are struggling, the most effective thing you can do is reach out to our team directly. Everything you share with us is treated in strict confidence.


21+ Age Restriction — Strictly Enforced

ef77 is an adult platform. Access to real-money gambling features is strictly prohibited for anyone under the age of 21. All accounts are subject to age verification. If you share a device with minors, please use parental control software to prevent underage access to the ef77 platform and other gambling sites. If you suspect a minor has accessed ef77, please notify us immediately at [email protected]. ef77 will act swiftly on any such report received.


Play Safely with ef77

Your Wellbeing Comes First — Always

Ready to explore ef77's games responsibly? Browse our cricket markets, slots, and casino offerings — or visit our FAQ for more information. Remember: 21+ only. Please gamble responsibly.